I was part of the team that helped realize the Fashion Spot‘s RUNWAY TO SUMMER FASHION SHOW at the W in Hollywood, CA.

The partnership with Hawaiian Tropic included the titular fashion show plus sampling opportunities and “Get the Look” makeovers which were captured online in a custom online destination that included fashion tip videos, weather widget (serving you fashion advise based on your current weather), custom videos, and more.

I was not involved with the video production or video shown here on this page but it does highlight some of the design work for which I was responsible.